Content writing archives

The importance of quality content for SEO

The importance of quality content for SEO

Writing high-quality content should be a key aspect of every SEO strategy. Content writing requires some of your creative writing skills, though. And let’s be honest, many blogs are hardly readable and not at all informative, entertaining nor inspiring. Now, we can’t all be Hemingway, but you should make an effort to write well. Why? In this »

Category: Content SEO
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SEO copywriting checklist

SEO copywriting checklist

Writing high-quality content which ranks in the search engines is a daunting job! And when is it a job well done? In this post, I want to present an SEO copywriting checklist with some quick checks you should definitely do before you publish your article. First do the hard work! Before you can use this SEO »

Category: Content SEO
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How long should a blog post be?

How long should a blogpost be?

A blog post should contain at least 300 words in order to rank well in the search engines. Long posts will rank more easily than short posts. However, long posts require strong writing skills. Not every writer will be able to write readable blog posts of more than 1000 words. Still, these lengthy blog posts are »

Category: Content SEO
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SEO copywriting: the ultimate guide

Blogging tips for web shops

SEO copywriting is both a key element and a challenge in every SEO strategy. This guide covers all the phases of a good copywriting strategy.

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Crafting good titles for SEO

25 May 2016 by Joost de Valk » - 5 Comments

crafting good titles

Writing good page titles is an essential skill for anyone doing SEO. The title tag is the first thing a user sees in the search results. It’s also one of the most important factors for Google to decide what the topic of a page is. The combination of these two factors makes it so essential. This »

Category: Content SEO
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Should you republish old content?

Republish old content

Lots of content you write is timeless. One year from now this article about republishing old content will still be as valid as it is today. Still, if you don’t share it or talk about it, very few people will notice it. A way to make sure your content won’t be forgotten is to republish it. »

Category: Content SEO
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Why text structure is important for SEO

19 April 2016 by Marieke van de Rakt » - 12 Comments

Why text structure is important for SEO

The structure of the texts on your site is important for SEO. If your content is clearly structured, your chance to rank well in Google will be higher. In this blog post, I’ll tell you why text structure is so important. How do people scan a text? Before deciding whether or not to read something, »

Category: Content SEO
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The importance of typography

Writing a readable blog post

For a blog, it’s of great importance that people can read the texts of your post properly. Reading from screens is hard, so make sure you don’t make it any harder than it already is. In this post, we’ll give tips on how to improve the typography of your blog. Typography and readability The readability »

Categories: Content SEO, User eXperience (UX)
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5 tips to write readable blog posts!

29 March 2016 by Marieke van de Rakt » - 13 Comments

Writing a readable blog post

Reading from a screen can be hard. If you want your readers to read your entire blog post, you should make sure your post is easy to read. Posts that are nice and easy to read will result in more returning visitors and a higher conversion rate. In this post, I’ll give five tips on »

Category: Content SEO
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The power of our reviews

23 March 2016 by Michiel Heijmans »

Over the past years, we have reviewed more than 1,700 websites (!). In this article, I’d like to show you how our reviews helped website by highlighting some of the recommendations and how the follow-up on that resulted in increased traffic and sales. Bully Max is a very loyal customer of ours, that is using a »

Categories: Content SEO, eCommerce, User eXperience (UX)
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