If you’re starting with an (eCommerce) site you might have a lot of content that’s already available in PDF files: product brochures, datasheets, pricing information and so on. So some people might think: why not upload these PDF files and link to them? There are some disadvantages to showing PDF files on your site though. We’ll discuss some of …Read: "Ask Yoast: Links to PDF files"
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If you use our Yoast SEO plugin you’ve got the opportunity to connect it to Google Search Console (GSC). With GSC you can monitor the SEO health of your site, while Yoast SEO helps you to optimize your site. Connecting the two, so they can work together, will allow you to be more efficient when maintaining your site. …Read: "Ask Yoast: Why connect GSC with Yoast SEO?"
You’ve deleted a post or page. Of course you know that you’re not done yet though! You’ll have to create a redirect, to avoid that visitors will land on your 404 page. Perhaps your site has a page that shows the information that you’ve just deleted, or something similar. So you want to create a redirect. But …Read: "Ask Yoast: 301 or 302 redirect?"
Imagine owning a website with a lot of outdated content. What to do? Should you try to fix the old website? Or would it be better to start all over again with a brand new website? In this Ask Yoast we’ll dive into this frequent dilemma. We’ll do so by discussing the following question, sent to us …Read: "Ask Yoast: Fix website or start new one"
If you want to give your products or events that extra push, should you promote them on Facebook? Or would it be better to use Adwords to drive traffic to your site? If you would have to choose, perhaps because of a limited budget, which one should you pick, Facebook or Adwords? At Ask Yoast we received a question from someone who …Read: "Ask Yoast: Facebook or Adwords advertising?"
If content on different urls is the same, search engines don’t know which url to show in the search results. We call this a duplicate content issue. And it can hurt your rankings! Unfortunately it happens more often than you’d think. Did you, for instance, ever think about the consequences of www or non www versions …Read: "Ask Yoast: www and duplicate content"
Backlinks to your website usually contribute to your rankings. So generally you’d be happy to get lots of links to your posts and pages. But what if you get lots of links from one site? Would Google consider that as suspicious, and could you therefore be penalized? In this Ask Yoast we’ll take a question from Gabriel Heffes of Alberta …Read: "Ask Yoast: Can backlinks from one site hurt my rankings?"
We understand that, at times, you might be tempted to buy links. Who doesn’t want to start ranking quickly? And, would it really harm your site, even if it’s from a “trustworthy” link selling site? Watch this video and know why you should never buy links! Why you should never buy links Can’t watch the …Read: "Ask Yoast: Should I never buy links?"
At Yoast we’re happy to help you with your SEO question! This time we received a question from Diana. She’s asking: “Does Google consider it to be duplicate content when I import my articles from one blog to my main blog using an RSS Importer? Will I be penalized by Google in some way?” Watch the …Read: "Ask Yoast: RSS importers and duplicate content"
In Ask Yoast we handle your SEO question! This time we received a question from Stefan Wohlert from Venlo, just around the corner here in the Netherlands. He asks: “How important is the Google PageSpeed score for SEO?” In this video we explain what this score means for your site’s SEO: Focus on a fast website …Read: "Ask Yoast: Google PageSpeed score"
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