Ask Yoast archives


Ask Yoast: duplicate content issues on my shop?

22 February 2017 by Joost de Valk » - 2 Comments

Ask Yoast category and product pages duplicate content issues

If you own an eCommerce site, you might wonder how to optimize your category pages and your product pages. Could you have the same content on your category page and your product pages? If you have the same content on multiple pages of your website, would Google know what to rank first? Or would it cause duplicate »

Categories: Content SEO, eCommerce, Technical SEO
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Ask Yoast: how to get users to the right subdomain?

10 February 2017 by Joost de Valk » - 2 Comments

Ask Yoast stopwords in focus keywords

As a site owner you want search engines to point people to the most “fitting” language. For instance, if you’re Dutch, you’d rather see the Dutch version than the English version, if the Dutch version is available. But sometimes you might want to switch. For instance, if you’re abroad, you’d want to be able to »

Category: Technical SEO
Tag:

Ask Yoast: should I redirect my affiliate links?

6 February 2017 by Joost de Valk » - 1 Comment

Ask Yoast stopwords in focus keywords

There are several reasons for cloaking or redirecting affiliate links. For instance, it’s easier to work with affiliate links when you redirect them, plus you can make them look prettier. But do you know how to cloak affiliate links? We explained how the process works in one of our previous posts. This Ask Yoast is »

Category: Technical SEO
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Ask Yoast: nofollow layered navigation links?

30 January 2017 by Joost de Valk » - 4 Comments

Ask Yoast stopwords in focus keywords

If you have a big eCommerce site with lots of products, layered navigation can help your users to narrow down their search results. Layered or faceted navigation is an advanced way of filtering by providing groups of filters for (many) product attributes. In this filtering process, you might create a lot of URLs though, because the user »

Categories: eCommerce, Technical SEO
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Ask Yoast: Old static website, move to WordPress?

23 January 2017 by Joost de Valk » - 5 Comments

Ask Yoast stopwords in focus keywords

Imagine, you created a website a few years ago. It’s still out there, but you didn’t make any changes or updates ever since. So, your site probably needs a major – SEO – update. If you have a static website, you might consider to move your site to a CMS, like WordPress. What’s the best choice? »

Category: WordPress
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Ask Yoast: security measures new domain

16 January 2017 by Joost de Valk »

Ask Yoast stopwords in focus keywords

There are several reasons to move your website to a new domain. Maybe you’ve gained access to a much stronger domain. Perhaps you’re changing direction or you’re rebranding. Or you’d like to start over with a new name and a new site. Assuming you have a good reason for moving your site to a new »

Categories: Technical SEO, WordPress
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Ask Yoast: AMP for small business owners

11 January 2017 by Joost de Valk » - 4 Comments

Ask Yoast AMP for small business owners

You may have heard the term “AMP” very often lately. In 2015, Google pushed out this new concept called Accelerated Mobile Pages, in short AMP. AMP aims to make pages load instantly on mobile and, thereby, drastically improve the performance of the mobile web. You might wonder if you should get started with it too. Because, as »

Category: Technical SEO
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Ask Yoast: importance of keyword strategy

9 January 2017 by Joost de Valk » - 3 Comments

Ask Yoast AMP for small business owners

Optimizing your site or page for words that people don’t use doesn’t make any sense. That’s why you have to do proper keyword research. You’ll have to get inside the heads of your audience and find out what words they use while searching. There should always be a keyword strategy behind the keywords you pick. Keyword »

Category: Content SEO
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Ask Yoast: can I cancel a 301 or 410 redirect?

4 January 2017 by Joost de Valk » - 3 Comments

Ask Yoast AMP for small business owners

After creating a redirect, it might happen you’d like to use the URL of that post or page again. Or perhaps you decide that you’d like to cancel that redirect after some time. Reasons for this could be that redirecting that post or page was a mistake, or the post or page contains valuable content again. In »

Categories: Technical SEO, WordPress
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Ask Yoast: change URLs when relaunching website?

16 December 2016 by Joost de Valk » - 4 Comments

Ask Yoast stopwords in focus keywords

Relaunching a website can be an overwhelming project. You need a new design and perhaps new functionalities. What should you do with your existing content? And what about new content? The more changes you want, the more challenging it gets. In this process you might face the question if you should change or keep your URLs. »

Categories: Content SEO, Technical SEO
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