SEO blog

Yoast writes about several topics like Content SEO, Technical SEO, Analytics, eCommerce and WordPress. Don't know where to start? Start with our SEO basics posts or our most essential publications. If you like our posts, subscribe to our newsletter!

Rich results are rocking the SERPs

23 January 2020 | 2 Comments | Edwin Toonen

Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today, the search results look very different, especially on mobile. We see extra information beneath the links, plus a couple of big blocks of rich — often visual or action-oriented — content, depending on what you look for. In this …

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Yoast SEO 12.9: Google Preview and more fixes

21 January 2020 | 6 Comments | Edwin Toonen

Today, we’re releasing Yoast SEO 12.9. In this release, you’ll find a number of bug fixes and enhancements. Among other things, you’ll find a renamed snippet preview with clearer settings. Find out what else is new in Yoast SEO 12.9! Snippet preview is now Google Preview Since the introduction of the snippet preview, we’ve been …

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Move WordPress to a new domain in 10 easy steps!

20 January 2020 | 6 Comments | Jono Alderson

Sometimes, branding, technical or business decisions mean that you need to change your domain. If you’re not careful, a poorly managed move can really hurt your SEO. Thankfully, WordPress makes things pretty easy – here’s everything you need to do. 10 steps to move WordPress That should be it, you’ve moved WordPress to a new …

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Moving WordPress site

Does social media influence your SEO?

16 January 2020 | 31 Comments | Siobhan Cunningham

Handling your social media is a necessary part of any marketing strategy, but it’s also a vital part of any good SEO strategy. The popularity of social media has risen and probably will keep doing so. That means Google and other search engines can’t ignore them, and you probably shouldn’t either. You even see recent …

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What is a permalink?

15 January 2020 | Edwin Toonen

The permalink is the full URL you see – and use – for any given post, page or other pieces of content on your site. It’s a permanent link, hence the name permalink. A permalink could include your domain name (www.yoast.com) plus what’s called a slug, the piece of the URL that comes after the …

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SEO basics: what is a permalink



Help, I’ve accidentally noindexed a post. What to do?

It can happen to anyone: You’re working on your site, fiddling on some posts here and there, and hit update when you’re done. After a while, you check back on how a post is doing and, to your dismay, it disappeared completely from the search engines! It turns out you’ve accidentally set a post or …

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accidentally noindex post