Improving our reviews

Improving our reviews

We recently did customer research into what our site review customers thought about our site reviews. While we were very happy with the results, it also showed us some things we could improve. It was very clear people wanted our reviews for the SEO improvements most of all, and today we’re launching the changes to our review…

Headings and why you should use them

Headings and why you should use them

This post just had to be written. Somehow we have a chapter about Headings in all (!) our site reviews. Usually the website owner can’t change a single thing about the heading setup of the website, as he is unwilling or just lacks the knowledge to change the theme of the website. But headings do matter. There…

The Snippet Preview: what it means and how to use it.

The Snippet Preview: what it means and how to use it.

Our WordPress SEO plugin has come with a snippet preview from day 1. This snippet preview mimics what the current page would look like in the search results, by our best “guesstimation”. In this post I’ll explain what the different sections are made up of, and what you can do to optimize those. I’ll also explain why the…

Thoughts on 404 Not Found error pages

Thoughts on 404 Not Found error pages

Have you ever wondered why you should have that 404 Not Found page? What’s the use? The page is gone or broken and you don’t want people to end up there, so why not just redirect that page to the homepage of your website? They even made WordPress plugins that will help you do this,…

Reviewing our site reviews: highly satisfied customers!

Reviewing our site reviews: highly satisfied customers!

We have been doing website reviews for more than 3 years now. Recently, we decided to update our format. We now offer different types of reviews, varying in depth of the analysis and in price accordingly. After completing a review, we usually have some contact with our customers (we answer questions about the review), but…

News SEO 2.0: Google News optimization with ease

News SEO 2.0: Google News optimization with ease

We’ve rebuilt and reimagined our News SEO plugin and taken it to the next level. Today we’re proud to release News SEO version 2.0, which allows you to easily optimize your site for Google News. It had been, unfortunately, almost 2 years since we last updated the plugin which meant it didn’t work anymore for…

Moving your website to https / SSL: tips & tricks

Moving your website to https / SSL: tips & tricks

In January I wrote about our plans in moving Yoast.com to SSL. We’ve since done that, with great results from an SEO perspective: we had no negative effect on traffic, whatsoever. Two weeks ago, we also moved our tool Quix to https. There are quite a few things we learned in the process of moving these two…

Post Connector 1.5

Post Connector 1.5

I’m happy to announce that we’ve released the biggest update to Post Connector so far, version 1.5. New features in this update include related connections, backwards linking and automatically displaying linked posts after a post. Related Connections Here at Yoast we’ve been recommending you to add related posts to your post pages since it encourages…

WordPress SEO Premium 1.1

WordPress SEO Premium 1.1

After we released WordPress SEO Premium at January 23rd and WordPress SEO 1.5 at the beginning of March (a major rewrite of large parts of the plugin), we’re now ready to release WordPress SEO Premium 1.1. This new version introduces regular expression support for redirects as well as an even better integration with Google Webmaster Tools…