Yoast SEO Search Appearance settings – Media tab

In this article, we’ll discuss the Media tab of the Search Appearance settings of Yoast SEO in your WordPress backend. You’ll see a video explanation and we’ll explain all the settings on the tab one by one.

Video: Search Appearance settings – Media tab

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Search Appearance settings – Media tab

You can find the Media tab of the Search Appearance settings by going to your WordPress backend, clicking “Yoast SEO” and then “Search Appearance” in the menu on the left-hand side. You’ll be on the Yoast SEO Search Appearance settings screen. Here, click the “Media” tab.

Read more about the other settings Yoast SEO offers in the configuration guide for Yoast SEO.

Attachment URLs

The Media tab exists for one solid reason: attachment URLs. When you upload an image to WordPress, that image gets a URL that becomes available. WordPress also automatically generates an entirely new web page, containing nothing more than that single image: a so-called attachment URL.

These attachment URLs are not useful in 99.5% of the settings, because there is a risk Google may index these pages and regard them as low-quality content since they only contain a single image. In addition, if users find these attachment URL pages in Google, they may be quick to leave your site, because they only find a single image. This leads to a higher bounce rate for your site.

This is why we have a setting that redirects these attachment URLs to the attachment itself. By default, we set this to ‘Yes’ for everyone. Because of this setting, you will be automatically redirected to the image when you open the attachment URL.

However, if you do use these attachment URLs, you could turn this setting off. This could be useful if you’re a photographer or when you own a photography site. If you turn this setting off, all the options available for the other content types on the Content Types tab become available for media.

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