Technical SEO archives

SEO basics: What is structured data?

12 June 2017 by Marieke van de Rakt - 13 Comments

You might have heard about structured data, Schema.org and JSON-LD. But what do these terms mean exactly? What is structured data? What does structured data do? And what does it have to do with SEO?  For all of you who don’t know what structured data is: this post will make it clear to you! Increase …

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what is structured data and schema.org

Ask Yoast: Buy multiple Top Level Domains for SEO?

8 June 2017 by Joost de Valk - 7 Comments

When you’re starting a business, you probably want to launch a website too. So you have to register one domain or more. Let’s say you’re registering your brandname as a domain, which extensions or TLDs (Top Level Domains) should you pick? Brandname.com? Brandname.biz? Or perhaps brandname.vip? Does it matter for SEO? We’ll help you make …

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Category: Technical SEO
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Ask Yoast: multiple extensions of a domain

Preventing your site from being indexed, the right way

5 June 2017 by Joost de Valk - 9 Comments

We’ve said it in 2009, and we’ll say it again: it keeps amazing us that there are still people using just a robots.txt files to prevent indexing of their site in Google or Bing. As a result their site shows up in the search engines anyway. You know why it keeps amazing us? Because robots.txt …

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googlebot prevent your site being indexed


Meta keywords: why we don’t use them – and neither should you

17 May 2017 by Joost de Valk

You would think this post would be redundant by now: people know that the meta keyword tag is useless nowadays, right? Yet we still see site owners using meta keywords on their websites and, according to Google Trends, people are still searching for meta keywords, although there seem to be fewer queries than some years …

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meta keywords tag - don't use it

Block your site’s search result pages

10 May 2017 by Michiel Heijmans - 14 Comments

Why should you block your internal search result pages for Google? Well, how would you feel if you are in dire need for the answer to your search query and end up on the internal search pages of a certain website? That’s one crappy experience. Google thinks so too. And prefers you not to have these internal …

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block internal search pages

What is Google’s Knowledge Graph?

9 May 2017 by Edwin Toonen - 8 Comments

Google’s Knowledge Graph is hard to find, but its results are not. Take for instance that big block of information that appears on the right-hand side of your desktop screen after entering a search term. This block – also known as the Knowledge Graph Card – contains relevant, context-specific information regarding your search, powered by …

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Rich snippets


Ask Yoast: Should you give a division a separate domain?

1 May 2017 by Joost de Valk - 8 Comments

A website of a larger company can often represent multiple areas of business, or divisions. If one division outgrows the others, or if expectations for one area are very high, the company might want to consider a separate website or domain. When this happens, what’s the best approach for SEO? Set up a new domain …

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Category: Technical SEO
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Ask Yoast: division on seperate domain

Ask Yoast: Publishing in another language and SEO

18 April 2017 by Joost de Valk - 8 Comments

If you’re creating content for a website, you might want to, occasionally, publish an article in a language different from the language of your other content. However, it’s difficult to rank with one specific article that’s written in a language that differs from the rest. So what should you do to improve the SEO of that article? In this …

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Ask Yoast: division on seperate domain


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