Technical SEO archives

Google updates its Webmaster Guidelines

29 January 2016 by Joost de Valk » - 9 Comments

Core_algorithm_Google_FI

Google has a long set of webmaster guidelines, these are guidelines on how to improve your site for search. They recently updated those guidelines, and every time they do such an update to their guidelines, it’s interesting to see what they added and what they changed. Most of the changes were slightly overdue as they had »

Category: Technical SEO

Managing a growing blog: technical SEO

27 January 2016 by Marieke van de Rakt » - 15 Comments

Growing_blog_2_FI

As a blog starts growing, you’ll need to do more things to keep the technical aspects of your SEO covered. The first thing you should do, whether your blog is big or small, is installing our Yoast SEO plugin. That pretty much covers everything concerning technical SEO. We made it that simple. But, as your blog or »

Category: Technical SEO
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Site speed: tools and suggestions

26 January 2016 by Joost de Valk »

Site_speed_FI

Site speed is one of the factors that determine whether you get a good ranking in Google. While site speed was not the most important ranking factor, its importance seems to be growing. A slow website will also result in a slower crawling rate, so Google indexes pages on your site at a slower rate. »

Category: Technical SEO
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What our website reviews can do for you

20 January 2016 by Michiel Heijmans »

Michiel helps a website owner with his site

“Can you make us rank #1 for our keyword?” “How much more traffic can you promise us?” “Can you make us rank higher, and if so, what spot?” These are just a few examples of questions we often get from people interested in our website reviews. Unfortunately, SEO doesn’t work this way, at all. We »

Category: Technical SEO
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What is the mission of your website?

12 January 2016 by Marieke van de Rakt » - 11 Comments

think about the mission of your website

Before you start making any improvements on your website (SEO, UX or otherwise), you should ask yourself: what’s the mission of my website? Why should people visit my website, read my posts or buy my stuff? What’s the purpose of my website? You should be able to answer these questions in a heartbeat. In this post »

Categories: Content SEO, Technical SEO
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Yoast Vlog: Google Hummingbird explained

6 January 2016 by Joost de Valk » - 4 Comments

Google Hummingbird explained

In August 2013 Google rolled out the Hummingbird update. Unlike most other updates this wasn’t just a change to the algorithm; it was more like a replacement óf the algorithm. Why this big change? It’s closely related to Google’s vision of the ‘perfect search engine’, that Larry Page once described as “understands exactly what you »

Category: Technical SEO
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Why you should buy the Yoast Basic SEO training

22 December 2015 by Marieke van de Rakt » - 15 Comments

Basic SEO training

Most of the SEO skills we teach you in our Basic SEO training can also be learned in our blogposts and eBooks. So, why should you buy our Yoast Basic SEO training course then? In this post, I will give you 5 reasons to buy our training! 1. DIY SEO is cheaper than hiring Learning to »

Category: Technical SEO
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Yoast Vlog: Mobilegeddon

15 December 2015 by Joost de Valk »

Vlog_Template

On April 22, 2015 “Mobilegeddon” took place. This update to Google’s search algorithm would favor mobile-friendly sites over other sites. So, when searching from a mobile device, sites optimized for mobile would rank higher. Developers and SEOs named it Mobilegeddon, because they thought it would really disrupt the mobile SEO landscape. But did it? In this video I explain what »

Category: Technical SEO
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Weekly SEO recap: don’t disavow the money!

11 December 2015 by Joost de Valk » - 3 Comments

Joost's weekly SEO Recap

This week was low on big news, and high on small tiny interesting tidbits, just how I personally like it most. The reason I like that most is that those tiny tidbits usually show you more about how Google and / or other search engines work than the big flashy news items. Let’s dive right »

Category: Technical SEO
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What happened to my rankings!?

9 December 2015 by Michiel Heijmans » - 10 Comments

Yoast website reviews to help you optimize

One of the most asked questions in our site reviews is “What happened to my rankings!?”. Although we have the possibility of using all kind of great tools to analyze your website, this questions remains one of the toughest ones to answer. Google isn’t always clear about why some sites rank better than others. In this article, »

Category: Technical SEO
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