Technical SEO archives

rel=”next” & rel=”prev” for paginated archives

15 September 2011 by Joost de Valk

Google is once again showing why standards compliant building might be very beneficial for SEO. They have started to use rel=”next” and rel=”prev”, both part of HTML4 and HTML5, to recognize archives and paged articles. A few years back, I was having a discussion with Nathan Rice, one of the developers of Genesis over how one …

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Category: Technical SEO
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rel=”author” and rel=”me” in WP and other platforms

23 August 2011 by Joost de Valk - 127 Comments

The recent changes from Google and my post about it regarding the highlighting of authors in search caused quite a few questions. People have been asking me how to do specific things and how to make certain elements contain rel=”author” or rel=”me”. Instead of replying to each of those emails and comments I decided to write one …

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Scobleizer's about link, that should have rel="author"


One more time: Selling links? Don’t be Stupid.

17 December 2010 by Joost de Valk - 118 Comments

I’m going to say this one more time (that’s a lie, considering how stupid people have been at this, I’m probably gonna repeat it over and over again): when you sell links, nofollow them. If you don’t, you run the risk of being banned. If you knowingly run that risk, don’t be stupid and don’t …

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Category: Technical SEO
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Affiliate Links and SEO

29 September 2010 by Joost de Valk - 53 Comments

Update: I’ve switched away from using WordPress plugins for redirects, as a non-WordPress solution turns out to be much faster. More details here: how to cloak your affiliate links. The bit about Analytics below is still relevant though. Google will always say they won’t penalize you for affiliate links per se, but for thin content …

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SEO Hosting

15 September 2010 by Joost de Valk - 48 Comments

How bad hosting can lead to losing SEO rankings Downtime of your website can lead to vastly decreased performance in organic search. I’ve been saying this for years, and have had some small examples to show for it. Now though, I’ve got a great example that I wanted to share with you. The client in …

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Category: Technical SEO
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URLs, social media and campaign tracking

20 August 2010 by Joost de Valk - 17 Comments

Canonicalizing URLs is a very important  aspect of Search Engine Optimization but also of Social Media Marketing. This morning, when checking my feeds, I noticed an example that I thought could help you understand the what and the why of it. What I noticed was this: Smashing Magazine had put out one of their usually …

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Debugging your XML sitemap with an XSL Stylesheet

28 June 2010 by Joost de Valk - 13 Comments

When you’re developing XML sitemaps, no matter on what platform, it’s pretty hard to debug them sometimes to be proper XML. You have to validate all the time and you can’t do a quick “glance” over to see whether your sitemap has the URL’s you were expecting. As mentioned before I’m working on my WordPress …

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Category: Technical SEO
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