Technical SEO archives

SEO Hosting

15 September 2010 by Joost de Valk » - 48 Comments

How bad hosting can lead to losing SEO rankings Downtime of your website can lead to vastly decreased performance in organic search. I’ve been saying this for years, and have had some small examples to show for it. Now though, I’ve got a great example that I wanted to share with you. The client in »

Category: Technical SEO
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URLs, social media and campaign tracking

20 August 2010 by Joost de Valk » - 17 Comments

Canonicalizing URLs is a very important  aspect of Search Engine Optimization but also of Social Media Marketing. This morning, when checking my feeds, I noticed an example that I thought could help you understand the what and the why of it. What I noticed was this: Smashing Magazine had put out one of their usually »

Categories: Social Media, Technical SEO
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Debugging your XML sitemap with an XSL Stylesheet

28 June 2010 by Joost de Valk » - 13 Comments

When you’re developing XML sitemaps, no matter on what platform, it’s pretty hard to debug them sometimes to be proper XML. You have to validate all the time and you can’t do a quick “glance” over to see whether your sitemap has the URL’s you were expecting. As mentioned before I’m working on my WordPress »

Category: Technical SEO
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Video SEO: A technical guide

21 June 2010 by Joost de Valk » - 68 Comments

Update 19-9-2012: I’ve released my own Video SEO plugin for WordPress. Check it out! As mentioned in a previous post, recently I have started playing with Video SEO, and found it to be a part of SEO I quite like. It’s a very technical trade so far, so apologies for all the code in the »

Category: Technical SEO
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Video SEO and WordPress

16 June 2010 by Joost de Valk » - 42 Comments

Update: if you’re reading this, chances are you’re interested in our premium Video SEO plugin for WordPress! I’ve been testing a lot with video SEO lately, and I’ll be doing a whole lot more of that testing, as video SEO seems to be a nice area to play in. Now I noticed my buddy Mark »

Categories: Technical SEO, WordPress
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W3C Validation: why you should care, and why not

13 June 2010 by Joost de Valk » - 54 Comments

Every once in a while I get an email about W3C validation. The people emailing me either point me at the fact that my own site doesn’t validate correctly (thank Facebook for most of that), or they ask me whether I think W3C Validation is important. Most of them ask even more specifically: whether I »

Category: Technical SEO

Google & Microformats: Drive More Traffic

18 February 2010 by Frederick Townes » - 78 Comments


What are custom taxonomies in WordPress?

8 June 2009 by Joost de Valk » - 32 Comments

In WordPress, content can be grouped using categories and tags by default. WordPress calls these groups taxonomies. When you are serious about your content and have a lot of it, it will pay off to create other groups as well. By creating these custom taxonomies, you are basically making your life as a content writer easier, and, »

Category: Technical SEO
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Postbox, an interview with Sherman Dickman

26 March 2009 by Joost de Valk » - 16 Comments

A short while ago I moved over to a new email program called Postbox, and I’ve been absolutely loving it for it’s labelling, archive and search functions. One of the people involved with Postbox is Sherman Dickman, whom I knew from when he was still the Product Manager at Mozilla, so I decided to interview »

Category: Technical SEO
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Magento SEO

5 March 2009 by Joost de Valk »

Magento SEO

Out of the box, Magento SEO is reasonably fine, after applying these tips, it becomes a rock solid ranking machine, selling your products all day long!

Categories: eCommerce, Technical SEO
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