An interesting week this one, including an update that seems to have quite a bit of impact. There are also some nice new features in Google Trends, possible labels for slow loading sites and some more annoying news about Bing and keywords. A Google update It wasn’t Panda, it wasn’t Penguin, though both are still “to come”, but …Read: "Weekly SEO Recap: Google & HTTPS, Bing no longer nice"
Technical SEO archives
News comes in weird bumps sometimes. While last week was filled to the brim with search news, this week it’s incredibly slow. There was a lot of news out of Apple though, and some of it touches on search and online enough that it warrants discussing it here. Apple news Ad blocking In iOS9, Apple will let …Read: "Weekly SEO Recap: Apple & Mobilegeddon"
Both WordPress SEO Premium and the free version of WordPress SEO have been updated to version 2.2. This new release brings quite a few changes and some nice new additions. We’ll explain the changes in this post. Security fixes This release contains a fix for a potential XSS issue in the admin, specifically the snippet preview. It was caused by issues …Read: "WordPress SEO 2.2"
We’ve decided that we’re going to turn my “somewhat” regular recent posts on changes in the Search and SEO world into a weekly SEO recap. It’ll run on Friday most of the time, so you know when to expect it. This week was absolutely packed with search news, so let’s dive right in. The Headlines News from SMX …Read: "Weekly SEO recap: Panda, Penguin, Mobilegeddon"
One of the things we are understanding more and more, is that we have failed to explain why our Yoast SEO Premium plugin is awesome. Today, I’d like to tell you about the redirects manager that’s contained in it. First, let me show you this video: Redirect when you need to Yoast SEO Premium makes …Read: "Feature highlight: Yoast SEO Premium redirect manager"
When you maintain a blog, you write different types of posts. Of course, you try to write evergreen cornerstone content posts all the time. The reality is different. Some posts have historical value, others only have momentary value. You should go through your archive every once in a while, and clean it up. This should …Read: "Website maintenance: How to clean up old posts & pages"
Search engines crawl your site to get the contents into their index. The bigger your site gets, the longer this crawl takes. It’s important that the time spent crawling your site is well spent. If your site has a 1,000 pages or less, this is not a topic you’ll need to think about much. If you intend …Read: "Crawl efficiency: making Google’s crawl easier"
Google Search Console has a feature called Search Analytics that is really helpful for webmasters. This post explains why you’d want to use Search Analytics, what it can help you find and what type of data it has. On May 5th 2015, Google confirmed what we’ve been anticipating for years: mobile search has overtaken desktop search. On their …Read: "Search Analytics in Google Search Console"
This was the week of the announced Google mobile update. The update has been dubbed “Mobilegeddon” in the SEO industry, but up until today, it wasn’t exactly living up to expectations. The idea though, is very simple: if your website isn’t deemed mobile friendly, it won’t rank as well in mobile search results (which, in itself, …Read: "Google’s “Mobilegeddon” is on its way"
Here at Yoast we try to combat the notion that SEO is just a trick. SEO is so much more. Over the years, social media has become more important as a method for discovering new content and products. Google changes its algorithm literally hundreds of times a year. It adapts to the changing influence of …Read: "Holistic SEO"
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