Technical SEO archives

Local SEO strategy tips from Kristopher Jones

22 January 2015 by Joost de Valk » - 37 Comments

Local SEO strategy tips

One year ago, we asked our Facebook audience to post a question for Kristopher Jones about local SEO as a strategy. Kristopher is (among many other things) the founder of lseo.com, a local search engine optimization solution for businesses that we really like. We chose the best five and got some interesting answers from Kris we’d like to share »

Category: Technical SEO
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Does homepage SEO exist at all?

8 October 2014 by Michiel Heijmans »

It’s clear that a homepage serves a number of different purposes. Among others, it is your welcoming page and your main user guide for your website. I promise to devote another post to that. There is, however, one purpose that I feel a homepage does not have, and that is ranking for keywords other than your business name or »

Category: Technical SEO
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WordPress SEO Premium 1.2

5 June 2014 by Joost de Valk » - 38 Comments

yoast seo

As I announced yesterday on the Dradcast, we released a new version of WordPress SEO premium. This is another feature packed update with a lot of things people had been asking us for. Let me go through the list of new features: Import redirects from your .htaccess file If you have a lot of redirects »

Categories: Technical SEO, WordPress
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The tools we use for site reviews

22 January 2014 by Michiel Heijmans » - 37 Comments

seo tools

When reviewing a website as part of our Yoast SEO Care service, we check a website from multiple angles. To do so we use a variety of tools to determine what needs improvement. Some tools are for analyzing, some for clearing things up when we are in doubt. It only seems logical to provide you with »

Category: Technical SEO
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Link building, SEO & branding

21 January 2014 by Joost de Valk » - 65 Comments

illustration of link building as part of holistic seo

If you want to rank a site for a keyword that’s even remotely competitive in search engines like Bing and Google, you need links. Link building has thus been one of the important pillars of most SEO campaigns over the last decade. Getting links is a non trivial business, and because of that, the SEO industry »

Category: Technical SEO
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Should we move to an all HTTPS web?

13 January 2014 by Joost de Valk » - 45 Comments

There was a bit of tweeting in the SEO community today because Bing introduced an HTTPS version of their site and people thought that would mean they’d lose their keyword data. That’s not true, if you take the right precautions. I thought I’d write a bit of an intro in how all this works so »

Category: Technical SEO
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Why Google won’t display the right page title

26 March 2013 by Joost de Valk » - 39 Comments

crafting good titles

Quite often we receive support requests for Yoast SEO and its premium add-ons, all asking one “simple” thing: why isn’t Google picking up my page title? People who changed their page title and see that the search results still show their old title are bound to think Google didn’t “get” the new title yet and they »

Category: Technical SEO
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HTTP 503: Handling site maintenance correctly for SEO

18 March 2013 by Joost de Valk »

Last week I got a few messages from Google Webmaster Tools, saying it couldn’t access the robots.txt file on a site of a client. Turns out the client didn’t handle scheduled downtime correctly, causing problems with Google. While this article covers some rather basic technical SEO the last bit might be interesting for more advanced »

Category: Technical SEO
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Want SEOs to lose their job? Start doing yours!

11 December 2012 by Joost de Valk » - 61 Comments

SEO

This morning, an article by Paul Boag was published on Smashing Magazine that got a few SEOs, including myself, all riled up. As Bill Slawski pointed out in the comments, Paul has written articles on SEO before. Paul, whom I respect tremendously for his web development work, obviously doesn’t “get” SEO and has evidently had »

Category: Technical SEO

Video not showing in search results: why?

1 November 2012 by Joost de Valk » - 36 Comments

In helping out people who are using my Video SEO plugin, I’m finding that some sites get “hit” by what I now call the “Not really a video page” effect. While it’s a pretty rare phenomenon I thought it was a good idea to share with the wider community and see what one can do »

Category: Technical SEO
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