Content SEO archives

Headings and why you should use them

18 August 2015 by Michiel Heijmans - 33 Comments

Heading tags, as the name implies, are tags that are used for the creations of headings. The most important tag is the <h1> heading tag, and will usually be the title of a post. Heading tags have a top-down hierarchy from <h1> to <h6>. This post just had to be written. Somehow we often have …

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why heading use is important



Weekly SEO Recap: Google Panda 4.2

24 July 2015 by Joost de Valk - 13 Comments

First things first: I type this as I’m getting ready for a holiday, so the next weekly SEO recap will be on August 21st. Luckily, Google released Panda this week, so I can cover it now. And there’s more, including a statement by Google about the new top level domains. Let’s dive in: Google Panda 4.2 Google has …

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Joost's weekly SEO recap


Flesch reading ease score: Use it!

7 July 2015 by Marieke van de Rakt - 12 Comments

If you use our Content Analysis Tool in the Yoast SEO plugin, you might have encountered the Flesch reading ease score. This score tells you how difficult your text is. How do we measure this Flesch reading ease score? And why is this score important for SEO? In this post, I’ll explain the importance of readability for SEO and how …

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Readability

Real time content analysis for better SEO

2 July 2015 by Joost de Valk - 21 Comments

The best way to improve someone’s SEO content writing is to let him do it and then give real-time feedback. Ever since its first release in 2011, the page analysis functionality in Yoast SEO has always worked when you saved the post. We’re about to change that, and make it real-time. We’ll give you a preview of …

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content analysis in yoast seo

Optimizing your mobile content

25 June 2015 by Michiel Heijmans - 13 Comments

Call it a hunch, but I probably don’t have to tell you that mobile traffic has quickly taken over desktop traffic. In this article, I’d like to talk about the practical side of optimizing your mobile content for devices with smaller screens, like mobile phones and e-readers, since this is an important part of mobile …

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optimizing your mobile content

How to incorporate cornerstone content

23 June 2015 by Marieke van de Rakt - 9 Comments

Cornerstone content should be informative, fun to read and extremely well written. These articles should reflect your business or the mission of your business. Once you have written such awesome content, you would like search engines to notice these pages. You should thus make sure your internal linking structure shows Google that your cornerstone page …

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yoast SEO

What type of content should a cornerstone article be?

11 June 2015 by Marieke van de Rakt

Cornerstone content is a very important aspect of your SEO strategy. You have to create a few really awesome pages and optimize these pages for your most important keyword. Subsequently, you should link to these very awesome pages with your other pages and blogs (focusing more on long tail keywords). In this blog post, I …

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