Though was originally conceived by Joost de Valk, he’s not the only author on this blog. In fact, some of the most linked to and talked about articles on were written by other authors. These are the authors that make up this blog for you:

Arjan Snaterse

Arjan Snaterse is owner and WordPress specialist at Uprise and co-owner of Radish Concepts. Worked in the SEO industry and now fully focussing on WordPress development.

Arjan has developed the Local SEO plugin together with the team at Yoast.

See Arjan's posts.

Camille Cunningham

Camille is content manager at Yoast. She writes and optimizes blog posts and enjoys creating content that helps people master SEO.

See Camille's posts.

David Mihm

David Mihm has been a leading figure in the SEO world for years. Recently, he started a new firm called Tidings, that helps businesses achieve success in local markets. He's specialized in Local SEO and enlightens the readers of our blog with a series on this subject.

See David's posts.

Dijana Muzhdeka

Dijana is an e-learning content developer at Yoast. She enjoys creating materials that help people learn.

See Dijana's posts.

Edwin Toonen

Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine.

See Edwin's posts.

Fleur Heesen

Fleur is the coordinator of Yoast SEO academy. She creates online training courses and wants to make the company's knowledge available for everyone.

See Fleur's posts.

Francesca Marano

Francesca is the lead of the WordPress core team where she gets to work full time on the open-source project with some of the brightest minds in the industry. She is an accomplished educator, community leader, and public speaker.

See Francesca's posts.

Hanneke Beers

Hanneke is a junior content marketeer at Yoast. She's part of the social media team. Hanneke loves to write!

See Hanneke's posts.

Iris Guelen

Iris Guelen is a Content Manager at Yoast. She loves to write and is responsible for all Yoast mailings and Yoast product pages.

See Iris's posts.

Jimmy Comack

Jimmy Comack is Developer Relations Advocate at Yoast by day, gamer and film addict by night. He's a big proponent of open source software and tries to contribute to the OS community when possible.

See Jimmy's posts.

Jip Moors

I’m always looking for ways to reduce barriers and create possibilities for people to be creative. Enabling people is one of the things I love doing the most.

See Jip's posts.

Jono Alderson

Jono is a digital strategist, marketing technologist, and full stack developer. He's into technical SEO, emerging technologies, and brand strategy.

See Jono's posts.

Joost de Valk

Joost de Valk is the founder and Chief Product Officer of Yoast. He's an internet entrepreneur, who next to founding Yoast has invested in and advised several startups. His main expertise is open source software development and digital marketing.

See Joost's posts.

Luc Kickken

I'm Manager UX & Brand at Yoast. I'm passionate about creating beautiful and user-friendly user experiences that fit the Yoast brand.

See Luc's posts.

Manuel Augustin

Manuel Augustin is a linguist and developer at Yoast. He is passionate about continually improving the Yoast content analysis and making its features available in all of the world's languages (one at a time).

See Manuel's posts.

Marieke van de Rakt

Marieke van de Rakt is the CEO of Yoast. Her main focus is on growing the company. She is really passionate about maintaining open and friendly company culture. Marieke is also heavily involved in the marketing of Yoast and with Yoast SEO Academy: the online courses platform.

See Marieke's posts.

Meike Hendriks

Meike Hendriks is a digital marketer at the Yoast SEO team. She works on SEO, SEA, and CRO to continuously improve

See Meike's posts.

Omar Reiss

Omar Reiss leads development at Yoast. He keeps track of the development processes and is responsible for the software architecture. His mission is to continuously deliver high quality software together with the Yoast development teams and the wider community of open source contributors.

See Omar's posts.

Phil Nottingham

Phil Nottingham is a marketing strategist who specialises in video SEO and brand strategy and search engine optimization.

See Phil's posts.

Taco Verdonschot

Taco Verdonschot is support & community manager at Yoast. He's leading both our Support team and our Community team. You can regularly find him at WordCamps and meetups. Taco is passionate about WordPress, translating, hanging out with friends and making new ones, support, improving his leadership skills, helping others achieve personal growth, and many other things.

See Taco's posts.

Thijs de Valk

As a behavioural scientist, Thijs is interested in how people interact with our products, services and how they view our brand as a whole.

See Thijs's posts.

Tim Hengeveld

Tim is our UX designer and one of the illustrators at Yoast. Using his prior knowledge as a game developer, he is focused on improving the experience and flow of our products, and does his best to make it look good while he’s at it.

See Tim's posts.

Willemien Hallebeek

Willemien is the Manager Content of She loves creating user-friendly content and making it easy to find for people and search engines.

See Willemien's posts.