Posts by Marieke van de Rakt archive - page 9


Why text structure is important for SEO

19 April 2016 by Marieke van de Rakt » - 12 Comments

Why text structure is important for SEO

The structure of the texts on your site is important for SEO. If your content is clearly structured, your chance to rank well in Google will be higher. In this blog post, I’ll tell you why text structure is so important. How do people scan a text? Before deciding whether or not to read something, »

Category: Content SEO
Tags: , ,

How to optimize your Facebook reach

13 April 2016 by Marieke van de Rakt » - 8 Comments

How to optimize your Facebook reach

Social media like Facebook allow you to reach people that might be interested in your stuff. You’ll reach people who like your Facebook page, and you might even reach the friends of people who like your Facebook page. Some posts, however, seem to be much more successful than others. Why do some of your posts »

Category: Social Media
Tags: ,

The importance of typography

Writing a readable blog post

For a blog, it’s of great importance that people can read the texts of your post properly. Reading from screens is hard, so make sure you don’t make it any harder than it already is. In this post, we’ll give tips on how to improve the typography of your blog. Typography and readability The readability »

Categories: Content SEO, User eXperience (UX)
Tags: ,

5 tips to write readable blog posts!

29 March 2016 by Marieke van de Rakt » - 13 Comments

Writing a readable blog post

Reading from a screen can be hard. If you want your readers to read your entire blog post, you should make sure your post is easy to read. Posts that are nice and easy to read will result in more returning visitors and a higher conversion rate. In this post, I’ll give five tips on »

Category: Content SEO
Tags: , , ,

Yoast SEO plugin tutorials

24 March 2016 by Marieke van de Rakt » - 13 Comments

Yoast SEO

Do you encounter any difficulties configuring your Yoast SEO plugin? Want to know more about all features and settings of the Yoast SEO plugin? We have great news for you! Joost made a series of Yoast SEO plugin tutorials for every tab on every page of the Yoast SEO configuration pages. A playlist of a total of 33 »

Categories: Technical SEO, WordPress
Tags: ,

Social Media Strategy: where to begin?

17 March 2016 by Marieke van de Rakt »

how to determine a social media strategy

Social media are a necessary part of any marketing strategy, but they should also be a part of your SEO strategy. As social media become more popular, Google and other search engines can’t ignore them any longer. Tweets and Facebook posts don’t get the highest rankings in Google, but Facebook pages and profiles for sure »

Category: Social Media
Tags: ,

Launch of a new eBook: Blog SEO

15 March 2016 by Marieke van de Rakt » - 12 Comments

Blog SEO eBook by Yoast

As of today you will be able to buy our latest eBook: Blog SEO. Blog SEO is our most extensive eBook (containing 225 pages) in which we cover all SEO aspects needed for everyone owning or maintaining a blog. Our eBook can be read from cover to cover, giving you everything you need to know »

Categories: Announcements, Content SEO, WordPress
Tags: , ,

Images for blogs

10 March 2016 by Marieke van de Rakt » - 17 Comments

From a SEO perspective, the text on your blog is most important. However, images for blogs are really important in getting your audience to read your post. A post with a nice photo or illustration will receive lots more attention on social media. In this post, I’ll explain the importance of photos and illustrations and »

Category: Content SEO
Tags: ,

Basic SEO training: don’t over-optimize

basic seo training video - don't overoptimize

In our Basic SEO training we’ll teach you all about keyword research and how to create great content around those keywords, to make your website rank. On top of that we explain what NOT to do! Keyword stuffing is one of those things. In this Basic SEO training video fragment we explain shortly that your shouldn’t over-optimize: Can’t view »

Category: Content SEO
Tags: ,

Coming soon: Blog SEO eBook

Blog SEO eBook by Yoast

In two weeks we’ll release a brand new eBook: Blog SEO. This eBook will be the most extensive one we’ve published so far. Our Blog SEO eBook contains all information necessary to optimize your blog to the fullest. It’s a must read for anyone owning or maintaining a blog. SEO theory specifically for blogs Blog »

Category: Announcements
Tags: ,