Posts by Marieke van de Rakt archive - page 9


SEO copywriting checklist

SEO copywriting checklist

Writing high-quality content which ranks in the search engines is a daunting job! And when is it a job well done? In this post, I want to present an SEO copywriting checklist with some quick checks you should definitely do before you publish your article. First do the hard work! Before you can use this SEO »

Category: Content SEO
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How long should a blog post be?

How long should a blogpost be?

A blog post should contain at least 300 words in order to rank well in the search engines. Long posts will rank more easily than short posts. However, long posts require strong writing skills. Not every writer will be able to write readable blog posts of more than 1000 words. Still, these lengthy blog posts are »

Category: Content SEO
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SEO copywriting: the ultimate guide

Blogging tips for web shops

SEO copywriting is both a key element and a challenge in every SEO strategy. This guide covers all the phases of a good copywriting strategy.

Category: Content SEO
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5 tips on branding

5 tips on branding

Branding is an essential aspect of your marketing strategy. If you develop an awesome branding strategy, people will get to know your brand, your company, and your website. In this post, I will first explain what branding is and why it can help you with your SEO. After that, I’ll give 5 practical tips you »

Categories: Content SEO, eCommerce
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Why should you focus on multiple keywords?

how to use multiple focus keywords

In Yoast SEO Premium you’re able to focus on multiple keywords. If you use our tool correctly, your text can be optimized for up to five keywords. In this post, I’ll explain to you why it’s important to use the multiple focus keyword functionality while optimizing your text. Explaining (multiple) focus keywords The Yoast SEO »

Categories: Content SEO, WordPress
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Should you republish old content?

Ask Yoast Case study SEO fashion business

Lots of content you write is timeless. One year from now this article about republishing old content will still be as valid as it is today. Still, if you don’t share it or talk about it, very few people will notice it. A way to make sure your content won’t be forgotten is to republish it. »

Category: Content SEO
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The reviews are on sale! And more news

Sale on our SEO reviews

Do you need to improve the SEO of your website? Do you want our Yoast SEO experts to thoroughly analyze the SEO of your website? You should definitely order a website review now! Our Gold SEO reviews are on sale until May 18 and will cost only $599 instead of $799. Change in types of »

Category: Announcements

Why text structure is important for SEO

19 April 2016 by Marieke van de Rakt » - 12 Comments

Why text structure is important for SEO

The structure of the texts on your site is important for SEO. If your content is clearly structured, your chance to rank well in Google will be higher. In this blog post, I’ll tell you why text structure is so important. How do people scan a text? Before deciding whether or not to read something, »

Category: Content SEO
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How to optimize your Facebook reach

13 April 2016 by Marieke van de Rakt » - 8 Comments

How to optimize your Facebook reach

Social media like Facebook allow you to reach people that might be interested in your stuff. You’ll reach people who like your Facebook page, and you might even reach the friends of people who like your Facebook page. Some posts, however, seem to be much more successful than others. Why do some of your posts »

Category: Social Media
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The importance of typography

Writing a readable blog post

For a blog, it’s of great importance that people can read the texts of your post properly. Reading from screens is hard, so make sure you don’t make it any harder than it already is. In this post, we’ll give tips on how to improve the typography of your blog. Typography and readability The readability »

Categories: Content SEO, User eXperience (UX)
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