Posts by Marieke van de Rakt archive - page 8


5 blogging tips for your online shop

9 August 2016 by Marieke van de Rakt » - 3 Comments

Blogging tips for web shops

A blog is a great marketing tool for online shops. On your blog, you can tell readers about your brand and products and perhaps also about yourself. In this post, I will give five blogging tips for online shops that’ll help you to maintain an awesome blog on your eCommerce site! Why should you blog? »

Categories: Content SEO, eCommerce
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Blog post checklist

4 August 2016 by Marieke van de Rakt » - 12 Comments

Blog post checklist

What do you need to write that awesome blog post? What steps do you need to take? Use this blog post checklist to make sure you’ve got everything covered: 1. Do your keyword research You want your blog post to rank in the search engines. Make sure you write your blog post on a topic »

Categories: Content SEO, WordPress
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Blog post planning

Blog post planning

Maintaining a blog takes more than just writing a bunch of blog posts. You should develop a strategy and planning for your content (especially if you are writing with multiple authors). Also, you should interact with your audience and respond to their comments. In this post, I’ll explain the importance of content planning and give »

Categories: Content SEO, WordPress
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Blog or vlog?

blog or vlog

Making short video blogs (vlogs) can be a great way to attract new audiences and to entertain or surprise your current audience. It could make the blog on your website livelier. But is it always a good idea? And what does vlogging mean for the SEO of your website? How do you decide whether to »

Category: Content SEO
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Keyword research: the ultimate guide

High speed keyword research

The first step in every content SEO strategy should be executing keyword research. In this ultimate guide we’ll teach you how to do that.

Category: Content SEO
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Do’s and don’ts in SEO copywriting

avoid the passive voice

SEO copywriting can be a daunting process. What are the things you most definitely should do in order to write readable and SEO-friendly content? And, what are the things you should definitely avoid? In this article, I’ll present the most important do’s and don’ts in SEO copywriting. SEO copywriting do’s Do: Use Yoast SEO content »

Category: Content SEO
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How to use the content & SEO analysis of Yoast SEO

15 June 2016 by Marieke van de Rakt »

content analysis in yoast seo

The Content & SEO Analysis Tool in the Yoast SEO plugin measures many aspects of the text you’re writing. These checks run in real-time, so you’ll receive feedback while writing! The content analysis helps you to make your text easy to read, while the SEO analysis checks whether your text is SEO-friendly. In this post, »

Categories: Content SEO, WordPress
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Content analysis: methodological choices explained

Yoast SEO

In the 3.3 update of Yoast SEO, we’ve added six content checks which will help with the readability of your text. This post is meant to explain the choices we made while developing all these readability checks. We provide argumentations for our choices. This is indispensable if you want to understand how our content analysis »

Categories: Content SEO, WordPress
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Tomorrow: new Yoast SEO! Content, content & content

Yoast SEO 3.3

Big news! Tomorrow we’ll update Yoast SEO. We have really awesome new features in our free plugin. You may have noticed our focus on creating high-quality content in our blog post and in our academy products. We really believe that writing quality content should be part of every SEO strategy. All about content! This new »

Category: WordPress
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The importance of quality content for SEO

The importance of quality content for SEO

Writing high-quality content should be a key aspect of every SEO strategy. Content writing requires some of your creative writing skills, though. And let’s be honest, many blogs are hardly readable and not at all informative, entertaining nor inspiring. Now, we can’t all be Hemingway, but you should make an effort to write well. Why? In this »

Category: Content SEO
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