Posts by Marieke van de Rakt archive - page 2


Improve your site’s structure in 4 simple steps

Improve your site's structure

Optimizing your site structure should be an important aspect of your SEO strategy. Structuring your site is of crucial importance for your SEO. But how do you improve a site’s structure? Where do you start and how do you keep an eye on the structure of your site if your site is growing? In this »

Category: Content SEO
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What to do if the traffic on your blog is decreasing?

What to do when your site's traffic is decreasing

If you maintain a blog, of course you want the traffic to your blog to grow. But what if it doesn’t? What if the traffic to your blog is (slightly) decreasing? What do you do? In this post, I will give 5 tips on how to increase the traffic to your blog once again! First »

Categories: Content SEO, Social Media
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Site structure: the ultimate guide

site structure for SEO

Your site needs a certain structure. Otherwise, it’ll just be a collection of pages and blog posts. Your users need the structure to navigate through your site, to click from one page to the other. And Google uses the structure of your site in order to determine what content is important and what content is »

Category: Content SEO
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SEO for a new website: the very first things to do

seo for a new website - first things to do

How does a new website start ranking? Does it just magically appear in Google after you’ve launched it? What things do you have to do to start ranking in Google and get traffic from the search engines? Here, I explain the first steps you’ll need to take right after the launch of your new website. »

Categories: Content SEO, Technical SEO
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How to use the text link counter‎

Yoast SEO text link counter

In the latest release of Yoast SEO, we’ve added a text link counter. It consists of two counters, the first counts the number of internal text links you’ve put in your post. And the other counter counts the number of internal links to a post. These counters can be a huge help in improving the »

Category: Content SEO
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Why you should use the Yoast SEO text link counter

Yoast SEO text link counter

In the 5.0 release of Yoast SEO we’ve added the Yoast SEO text link counter. This new functionality counts the number of internal links in a post and the number of internal links to a post. It sounds really simple, but it’s extremely useful and actionable. It’ll really make it so much easier to improve »

Category: Content SEO
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SEO basics: How to use headings on your site

how to use headings

Text without headings is terrible to read. Headings and subheadings are the most important anchor points a reader has in the text. People tend to read those more carefully and use headings to determine what a text is about. This means headings are essential to help people figure out whether they want to read a »

Category: Content SEO
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New online SEO training: Structured data

structured data training

If you want your search results to stand out from your competition’s, you’ll need rich snippets. You’ll want to pimp your results with 5 star reviews, stock information or location, for example. To get a rich snippet, you have to learn to implement structured data. Our latest SEO course will teach you exactly how to »

Categories: Announcements, Technical SEO
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SEO basics: What are rich snippets?

Rich snippets

Maybe you’ve heard about the concept of rich snippets. SEO experts seem to think everyone knows exactly what rich snippets are. But, for SEO newbies, a rich snippet is a really vague term. What are rich snippets exactly? Time to explain what rich snippets are, why they’re important for SEO and how you can get »

Categories: SEO basics, Technical SEO
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Avoid these site structure mistakes!

site structure mistakes

If you take your SEO – and users – seriously, you’ll be working on a kick-ass site structure. Setting up a decent site structure is rather hard. Maintaining a solid site structure if your site is growing is even harder. Mistakes are easily made. In this post, I will share 5 common site structure mistakes »

Categories: Content SEO, User eXperience (UX)
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