Posts by Marieke van de Rakt archive - page 12


Do’s and don’ts in SEO copywriting

avoid the passive voice

SEO copywriting can be a daunting process. What are the things you most definitely should do in order to write readable and SEO-friendly content? And, what are the things you should definitely avoid? In this article, I’ll present the most important do’s and don’ts in SEO copywriting. SEO copywriting do’s Do: Use Yoast SEO content »

Category: Content SEO
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How to use Yoast SEO’s content analysis tool

15 June 2016 by Marieke van de Rakt »

content analysis in yoast seo

The content analysis tool in the Yoast SEO plugin assesses many aspects of the articles you add to your website. Working in real time (so you get feedback as you write) it checks how SEO-friendly and easy to read your content is. This post goes through the most important features of the content analysis tool and how »

Categories: Content SEO, WordPress
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Content analysis: methodological choices explained

Yoast SEO

In the 3.3 update of Yoast SEO, we’ve added six content checks which will help with the readability of your text. This post is meant to explain the choices we made while developing all these readability checks. We provide argumentations for our choices. This is indispensable if you want to understand how our content analysis »

Categories: Content SEO, WordPress
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The importance of quality content for SEO

Welcome!

Writing high-quality content should be a key aspect of every SEO strategy. Content writing requires some of your creative writing skills, though. And let’s be honest, many blogs are hardly readable and not at all informative, entertaining nor inspiring. Now, we can’t all be Hemingway, but you should make an effort to write well. Why? In this »

Category: Content SEO
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SEO copywriting checklist

SEO copywriting checklist

Writing high-quality content which ranks in the search engines is a daunting job! And when is it a job well done? In this post, I want to present an SEO copywriting checklist with some quick checks you should definitely do before you publish your article. First do the hard work! Before you can use this SEO »

Category: Content SEO
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How long should a blog post be?

How long should a blogpost be?

A blog post should contain at least 300 words in order to rank well in the search engines. Long posts will rank more easily than short posts. However, long posts require strong writing skills. Not every writer will be able to write readable blog posts of more than 1000 words. Still, these lengthy blog posts are »

Category: Content SEO
Tags: ,

5 tips on branding

5 tips on branding

Branding is an essential aspect of your marketing strategy. If you develop an awesome branding strategy, people will get to know your brand, your company, and your website. In this post, I will first explain what branding is and why it can help you with your SEO. After that, I’ll give 5 practical tips you »

Categories: Content SEO, eCommerce
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Why should you focus on multiple keywords?

how to use multiple focus keywords

Should you republish old content?

Ask Yoast Case study SEO fashion business

Lots of content you write is timeless. One year from now this article about republishing old content will still be as valid as it is today. Still, if you don’t share it or talk about it, very few people will notice it. A way to make sure your content won’t be forgotten is to republish it. »

Category: Content SEO
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The reviews are on sale! And more news

Sale on our SEO reviews

Do you need to improve the SEO of your website? Do you want our Yoast SEO experts to thoroughly analyze the SEO of your website? You should definitely order a website review now! Our Gold SEO reviews are on sale until May 18 and will cost only $599 instead of $799. Change in types of »

Category: Announcements