Posts by Marieke van de Rakt archive - page 12


Blog SEO: make people stay and read your post

29 September 2015 by Marieke van de Rakt » - 9 Comments

When you succeed in getting visitors to one of your blogpost, you want them to stay and read your stuff. Readers (and especially first time visiting readers) are bored really quickly. You should grab their attention extremely fast and help them to understand the main message of your blog. In this post, I will give five »

Category: Content SEO
Tags: , ,

Blog SEO: befriend the long tail!

16 September 2015 by Marieke van de Rakt » - 19 Comments

Focusing on long tail keywords is a great SEO-tactic for blogs. A long tail keyword strategy makes it easy to keep the structure of your blog in good shape. Also, it allows you gradually to get more traffic and to be found by new and motivated audiences. In this second post about blog SEO (read my first »

Category: Content SEO
Tags: , , ,

Blog SEO: add categories to your blog!

8 September 2015 by Marieke van de Rakt » - 27 Comments

If you write an amazing blog post, you’d like it to help in the ranking of your site, right? If you create awesome content, you’d like people to read it now and be able to find it and read it later. Also, you want new visitors on your site to read some of your older blog »

Category: Content SEO
Tags: , ,

Announcing: Yoast Academy

27 August 2015 by Marieke van de Rakt » - 30 Comments

Academy Yoast

In a few weeks, Yoast.com will get a major make-over! We are currently working on the last details of our redesign. Alongside our new appearance, we will also launch a new section on Yoast.com: Yoast Academy. Yoast Academy will become the SEO library of Yoast.com. It will become the place to be if you want »

Categories: Technical SEO, WordPress
Tag:

Keyword research tools: which ones to use?

12 August 2015 by Marieke van de Rakt » - 56 Comments

The basis of keyword research

Earlier, I wrote a post about the use of long tail keywords. Focusing on long tail keywords could be a good strategy, especially when trying to rank in a highly competitive market. But how do you decide on which (long tail) keywords you want to rank? This post will give you some handy tips and keyword »

Category: Content SEO
Tag:

10 tips for an awesome and SEO-friendly blog post

10 tips for an awesome and SEO-friendly blog post

Preparing your blog post

Preparing your blog post

Writing a good blog post all starts with thinking. You should think about what you want to say and to whom you want to say it. It is important to realise, that proper writing takes some time. In order to write a good, readable piece, you will have to follow three steps: All writing begins »

Category: Content SEO
Tags: ,

Flesch reading ease score: Use it!

Yoast SEO

If you use our Content Analysis Tool in the Yoast SEO plugin, you might have encountered the Flesch reading ease score. This score tells you how difficult your text is. How do we measure this Flesch reading ease score? And why is this score important for SEO? In this post I’ll explain the importance of readability for SEO and how »

Category: Content SEO
Tags: ,

How to incorporate cornerstone content

yoast SEO

Cornerstone content should be informative, fun to read and extremely well written. These articles should reflect your business or the mission of your business. Once you have written such awesome content, you would like search engines to notice these pages. You should thus make sure your internal linking structure shows Google that your cornerstone page »

Category: Content SEO
Tags: , , ,

What type of content should a cornerstone article be?

11 June 2015 by Marieke van de Rakt »

Cornerstone content is a very important aspect of your SEO strategy. You have to create a few really awesome pages and optimize these pages for your most important keyword. Subsequently, you should link to these very awesome pages with your other pages and blogs (focusing more on long tail keywords). In this blog post, I »

Category: Content SEO
Tags: , ,