Posts by Joost de Valk archive - page 8


Yoast vlog: green bullets for our posts?

27 October 2015 by Joost de Valk » - 7 Comments

Vlog_Green_Bullets

When optimizing your site, you’re likely to run into the same issues as we do, when optimizing yoast.com. That’s why we decided to show you how we deal with some challenges of our own in our new series How does Yoast do it? We love to share our insights and hopefully make your lives easier as well! In this first video we’ll show how we deal […]

Category: Content SEO
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How to properly delete a page from your site

26 October 2015 by Joost de Valk » - 13 Comments

deleting pages properly from your site

When you delete a page (or post) from your site, you delete one or more URLs too. That old URL, when visited, will usually return a 404 not found error. But is that what you wanted? Maybe that page should be redirected somewhere. If not, and you deliberately deleted that content, serving a 410 header would actually be »

Category: Technical SEO
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Weekly SEO recap: Facebook search, Yahoo! & Google

23 October 2015 by Joost de Valk » - 3 Comments

Joost's Weekly SEO Recap

This was quite the week in terms of search engine events. Yahoo! & Google doing a deal, Bing losing a key person, Google in yet another lawsuit, etc. etc. etc. And while all that seemed so important Thursday afternoon as I was writing this post, Facebook dropped the bomb of improving its search dramatically. Let’s dive in! Yahoo! »

Category: Technical SEO
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Image SEO: alt tag and title tag optimization

20 October 2015 by Joost de Valk » - 13 Comments

Good alt text or alt tags improve accessibility of your site

You include images in your articles to get people to read your text. Well-chosen images also strengthen your message. You shouldn’t forget to give those images good alt attributes: alt tags and title tags strengthen the message towards search engine spiders and improve the accessibility of your website. In this post I’ll explain all about alt »

Category: Technical SEO
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Weekly SEO Recap: AJAX crawling and Panda

16 October 2015 by Joost de Valk »

Joost's Weekly SEO Recap

After this week’s launch of our first Basic SEO training, it’s now time to sit back and relax. For about two minutes. The next milestone is our upcoming Yoast SEO release which we’ve determined, because of the sheer amount of new features in it, will be called Yoast SEO 3.0. Luckily, the search engines took it »

Category: Search news
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Google Penguin explained

15 October 2015 by Joost de Valk » - 9 Comments

Joost explains Google Penguin

One of the most painful Google updates that can hit a website is called Penguin. Google Penguin aims to remove sites from the search results that have been trying to game Google by buying or otherwise “unnaturally acquiring” links to their website. It does that by basically applying a negative value to specific links. So if you »

Category: Search news
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Weekly SEO recap: AMPlified spam

9 October 2015 by Joost de Valk » - 9 Comments

Joost's Weekly SEO Recap

This is a week of quite a bit of news. Google pushed a new standard called Accelerated Mobile Pages and an update to prevent hacked sites from ranking in the search results. Let’s dive in! Accelerated Mobile Pages The biggest news of the week is Google’s push for a new web standard they’ve developed together with a ton »

Category: Technical SEO
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Google Panda & low quality pages

5 October 2015 by Joost de Valk » - 15 Comments

Google panda

While reviewing websites, quite often we find sites that already have become a victim of Google Panda’s algorithm, or run the risk of getting “Pandalized”. A site runs the risk of being hit by Panda when it has a lot of low quality pages. In this post I want to give you some quick insights into what »

Category: Technical SEO
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Weekly SEO Recap: Google app indexing & rel=author

2 October 2015 by Joost de Valk » - 1 Comment

Joost's Weekly SEO Recap

At Yoast, we’ve been ridiculously busy getting ready for all the product launches we’ve got coming up, like our new eBook and our upcoming Basic SEO training course. Luckily, we also still have time to look at the news because Google has been rather busy and there was other stuff to tell too, regarding new Apple releases. »

Category: Search news
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Adding a Pinned Tab icon for Safari

2 October 2015 by Joost de Valk »

Safari pinned tabs - mask-icon

With the release of Mac OS X 10.11, Safari finally got pinned tabs. While all other browsers use a site’s favicon for the pinned tab, Apple deemed that “not esthetically pleasing enough” and created a new type of icon for it, which they call a “mask-icon”. By default, they’ll use the first letter of your domain »

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