Posts by Joost de Valk archive - page 30


Debugging your XML sitemap with an XSL Stylesheet

28 June 2010 by Joost de Valk » - 13 Comments

When you’re developing XML sitemaps, no matter on what platform, it’s pretty hard to debug them sometimes to be proper XML. You have to validate all the time and you can’t do a quick “glance” over to see whether your sitemap has the URL’s you were expecting. As mentioned before I’m working on my WordPress »

Category: Technical SEO
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Video SEO: A technical guide

21 June 2010 by Joost de Valk » - 68 Comments

Update 19-9-2012: I’ve released my own Video SEO plugin for WordPress. Check it out! As mentioned in a previous post, recently I have started playing with Video SEO, and found it to be a part of SEO I quite like. It’s a very technical trade so far, so apologies for all the code in the »

Category: Technical SEO
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W3C Validation: why you should care, and why not

13 June 2010 by Joost de Valk » - 54 Comments

Every once in a while I get an email about W3C validation. The people emailing me either point me at the fact that my own site doesn’t validate correctly (thank Facebook for most of that), or they ask me whether I think W3C Validation is important. Most of them ask even more specifically: whether I »

Category: Technical SEO

Design & development of your WordPress CMS

12 June 2010 by Joost de Valk »

So, after reading the article on getting from your website’s goal to a proper site structure, and having determined which kinds of page templates and functionality you’ll need, you’re ready for the next step: designing and developing your site. At the end of this article I’ll go through a short list of often-needed functionality, and »

Category: WordPress
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Change domain, and warn your visitors

9 June 2010 by Joost de Valk » - 7 Comments

When you change domains, for instance using my moving WordPress to a new domain guide, you’ll usually redirect your visitors with something looking like this: The only issue with this is that people might not notice that you’ve moved to a new domain, and thus might not update their links to you. As Matt Cutts »

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From your site’s goal to its structure

1 June 2010 by Joost de Valk »

site structure for SEO

Your site’s structure is closely related to the purpose you have for your site. This goal should determine the keywords you want to be found for, and your keywords, in turn, are influencing the structure of your site, and its taxonomies. Thinking about keywords, site structure and taxonomies can be a bit daunting, but just dive »

Category: Content SEO
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WordPress-to-Lead for Salesforce CRM

30 April 2010 by Joost de Valk » - 51 Comments

Note: this plugin is no longer being developed by Yoast, you can now find it here: WordPress-to-Lead for Salesforce CRM. Lorna Li, an Online Marketing Manager at Salesforce.com reached out to me on a definitive list of must-have WordPress plugins for her green marketing blog and other websites she was working on. During our conversation »

Category: WordPress

Unleashing Quix

13 January 2010 by Joost de Valk » - 104 Comments

I’ve been working on a secret (side) project for 3-4 months now, way longer than I ever intended to work on it, but it’s now ready for release. I’m ready to show you Quix, a tool I think is very cool, which I’ve shared with quite a few of my friends already who all like »

Category: WordPress
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The best WordPress hosting

5 January 2010 by Joost de Valk »

Best WordPress hosting

Simply finding the best WordPress hosting is hard: there’s a lot of WordPress hosting offers out there, and only a few companies are actually good!

Category: WordPress
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Searching without result

1 October 2009 by Joost de Valk » - 25 Comments

start with keyword research

Already a long time ago Justin Cutroni wrote a great post a while back on Tracking Zero Result Searches in Google Analytics. Tracking zero result searches on your website (corporate site, eCommerce website or your blog) is vital to get a glimpse of what your visitors are looking for but can’t find on your website. Let’s go »

Category: Analytics
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