Latest Posts

Facebook author tags & Yoast SEO

Last week, Facebook did a post on their media site about Facebook author tags. Many blogs, including sites we love like SearchEngineJournal, picked it up as though it was the best new thing since sliced bread. It’s not, obviously, mostly because it’s not actually new. You see, Facebook did release their author tags in June, but…

Weekly SEO Recap: Google & HTTPS, Bing no longer nice

An interesting week this one, including an update that seems to have quite a bit of impact. There are also some nice new features in Google Trends, possible labels for slow loading sites and some more annoying news about Bing and keywords. A Google update It wasn’t Panda, it wasn’t Penguin, though both are still “to come”, but…

Introducing Yoast Comment Hacks

Comments are awesome, but the WordPress comments system is sometimes slightly lacking. Several large sites have, in the first few months of this year, announced they were no longer allowing comments. We, at Yoast, don’t understand that. We’ve found that there’s huge value in discussing our posts with our community. Over the years, we’ve made several plugins that all…

Weekly SEO Recap: Apple & Mobilegeddon

News comes in weird bumps sometimes. While last week was filled to the brim with search news, this week it’s incredibly slow. There was a lot of news out of Apple though, and some of it touches on search and online enough that it warrants discussing it here. Apple news Ad blocking In iOS9, Apple will let…

WordPress SEO 2.2

Both WordPress SEO Premium and the free version of WordPress SEO have been updated to version 2.2. This new release brings quite a few changes and some nice new additions. We’ll explain the changes in this post. Security fixes This release contains a fix for a potential XSS issue in the admin, specifically the snippet preview. It was caused by issues…

Weekly SEO recap: Panda, Penguin, Mobilegeddon

We’ve decided that we’re going to turn my “somewhat” regular recent posts on changes in the Search and SEO world into a weekly SEO recap. It’ll run on Friday most of the time, so you know when to expect it. This week was absolutely packed with search news, so let’s dive right in. The Headlines News from SMX…

Feature highlight: WP SEO Premium redirect manager

One of the things we are understanding more and more, is that we have failed to explain why our WordPress SEO Premium plugin is awesome. Today, I’d like to tell you about the redirect manager that’s contained in it. First, let me show you this video: This is one of the 13 videos that you…

Announcing a Yoast redesign

As I announced in our previous post on the evolution of Yoast avatars, we’re working on a redesign. In fact… The HTML and CSS are mostly done, but we’ll take quite a bit more time to work on it. Over the summer we’ll make a WordPress theme out of it and make sure that all the…

Website Maintenance: clean up old posts & pages

When you maintain a blog, you write different types of posts. Of course, you try to write evergreen cornerstone content posts all the time. The reality is different. Some posts have historical value, others only have momentary value. You should go through your archive every once in a while, and clean it up. This should…

The evolution of Yoast avatars & we’re doing a redesign!

Over the years, our avatars have evolved quite a bit. Paul Madden created the first avatar, back in 2007. A few years later, I asked Erwin to improve upon it and he ran off with them. He created many, many avatars. First of me, later on of the entire, rapidly growing, team. Below is an infographic highlighting…