Posts by Joost de Valk archive - page 2


Website maintenance: 404 error pages

28 October 2016 by Joost de Valk » - 6 Comments

404 error pages

If your website means anything for your business, you should not forget to schedule time to do maintenance on it. Therefore we regularly write about the things you should do to keep your site in shape. In this post we’ll write about the most basic of all: checking for 404 error pages. Note: this post does not cover how to »

Categories: Analytics, Technical SEO
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How to get Google to crawl your site faster

26 October 2016 by Joost de Valk » - 5 Comments

google crawl speed

A question that often pops up for sites that are chasing “hot topics” is: how to get Google to crawl our site faster? This could be either because you have a big site and want to see changes faster or because you’re optimizing a news site. There are a few things you can do to »

Category: Technical SEO
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Ask Yoast: how to get most out of cornerstone content

24 October 2016 by Joost de Valk » - 2 Comments

Ask Yoast rank globally

You’ve did it! You’ve written that awesome post that’s designated to be one of the cornerstone articles of your site. And now what? How can you show Google that it is one of the most important articles of your site?  This is an issue a lot of our site review customers struggle with. The answer is »

Category: Content SEO
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Ask Yoast: when should I use hreflang?

17 October 2016 by Joost de Valk » - 2 Comments

Ask Yoast rank globally

Do you own a site in multiple languages or aimed at different regions? In that case, you want search engines to point people to the most “fitting” language and site. On top of that, you want to prevent Google from seeing similar content on sites for different markets as duplicate content. hreflang is the technical »

Category: Technical SEO
Tag:

New plugin: Local SEO for WooCommerce

13 October 2016 by Joost de Valk » - 5 Comments

Yoast SEO: Local SEO for WooCommerce

Ranking locally should be a top priority for all small businesses. Customers increasingly depend on local search to find a relevant business near their current location. In view of that fact, you must make sure Google knows everything about your business so it can index your data and promote it in the search results. It »

Categories: Announcements, eCommerce
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Yoast SEO 3.7: meet Insights

11 October 2016 by Joost de Valk » - 5 Comments

Yoast SEO

Our development team has been working hard on new features for Yoast SEO Premium. You can expect some exceptionally cool stuff in the coming months. Besides fixing a couple of bugs, we lay the groundwork for one of these features today. Eagle-eyed users of the 3.7 version of Yoast SEO Premium will probably have noticed the »

Category: Announcements
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Ask Yoast: reference number in URL?

6 October 2016 by Joost de Valk » - 1 Comment

Ask Yoast pulse

Reference numbers (or post IDs) might be easy for your CMS, but they aren’t for your users. Remembering a URL with a number in it is hard, so the chance people will remember it and link to it is smaller. If people can remember your URLs they can also find it and share it with their friends more »

Category: Technical SEO
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Ask Yoast: include taxonomies in XML sitemap?

30 September 2016 by Joost de Valk » - 1 Comment

Ask Yoast pulse

Your tag and category pages could be very important pages on your site. If you’re using these pages in the right way, they can boost your site’s SEO. You might wonder if you should also include these taxonomy pages in your XML sitemap. In this Ask Yoast we explain whether you should, and why! Our support team received the following question »

Category: Content SEO
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Yoast SEO 3.6

27 September 2016 by Joost de Valk » - 23 Comments

Yoast SEO

At Yoast, we love to make our work available for everyone. We try to develop products that follow accessibility guidelines to take away any technical hurdles people may stumble on. But we can always take an extra step to help the user navigate the front-end. That’s why we’ve added a wizard to Yoast SEO 3.6, »

Category: Announcements
Tag:

Ask Yoast: Links to PDF files

23 September 2016 by Joost de Valk »

Ask Yoast pulse

If you’re starting with an (eCommerce) site you might have a lot of content that’s already available in PDF files: product brochures, datasheets, pricing information and so on. So some people might think: why not upload these PDF files and link to them? There are some disadvantages to showing PDF files on your site though. We’ll discuss some of »

Categories: Content SEO, Usability & Conversion
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