Posts by Joost de Valk archive - page 2


Ask Yoast: Old static website, move to WordPress?

23 January 2017 by Joost de Valk » - 5 Comments

Ask Yoast stopwords in focus keywords

Imagine, you created a website a few years ago. It’s still out there, but you didn’t make any changes or updates ever since. So, your site probably needs a major – SEO – update. If you have a static website, you might consider to move your site to a CMS, like WordPress. What’s the best choice? »

Category: WordPress
Tags: ,

Yoast SEO 4.1: Mobile snippets and German readability

17 January 2017 by Joost de Valk » - 8 Comments

As you might know, we’ve added quite a few new features to Yoast SEO over the last few months. Today marks the release of Yoast SEO 4.1, the first of many releases to come in the new year. Besides fixing some bugs, this version comes with two major new features: a mobile snippet preview and full »

Category: Announcements
Tag:

Ask Yoast: security measures new domain

16 January 2017 by Joost de Valk »

Ask Yoast stopwords in focus keywords

There are several reasons to move your website to a new domain. Maybe you’ve gained access to a much stronger domain. Perhaps you’re changing direction or you’re rebranding. Or you’d like to start over with a new name and a new site. Assuming you have a good reason for moving your site to a new »

Categories: Technical SEO, WordPress
Tags: ,

Ask Yoast: AMP for small business owners

11 January 2017 by Joost de Valk » - 4 Comments

Ask Yoast AMP for small business owners

You may have heard the term “AMP” very often lately. In 2015, Google pushed out this new concept called Accelerated Mobile Pages, in short AMP. AMP aims to make pages load instantly on mobile and, thereby, drastically improve the performance of the mobile web. You might wonder if you should get started with it too. Because, as »

Category: Technical SEO
Tags: , ,

Social media optimization with Yoast SEO

10 January 2017 by Joost de Valk »

Social Media optimization Yoast SEO

Our Yoast SEO plugin handles optimization of your WordPress site for search engines and we dare say it does that pretty well. Most of that is technical optimization, like our XML sitemap functionality, as well as aids in content optimization, like your content and readability analysis. But there’s more to SEO than that. You need links pointing to »

Category: Social Media
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Ask Yoast: importance of keyword strategy

9 January 2017 by Joost de Valk » - 3 Comments

Ask Yoast AMP for small business owners

Optimizing your site or page for words that people don’t use doesn’t make any sense. That’s why you have to do proper keyword research. You’ll have to get inside the heads of your audience and find out what words they use while searching. There should always be a keyword strategy behind the keywords you pick. Keyword »

Category: Content SEO
Tags: ,

Why you should buy Yoast SEO Premium

4 January 2017 by Joost de Valk » - 14 Comments

Why you need yoast seo premium

One of the questions we regularly get is: “Why should I buy Yoast SEO Premium when the free version of Yoast SEO is so awesome already?”. Well, we’re glad you asked! Let me explain the most important features you’ll get, when you buy Yoast SEO Premium. I’ll discuss the main functionalities below: the redirects manager, our internal linking »

Category: WordPress
Tags: ,

Ask Yoast: can I cancel a 301 or 410 redirect?

4 January 2017 by Joost de Valk » - 3 Comments

Ask Yoast AMP for small business owners

After creating a redirect, it might happen you’d like to use the URL of that post or page again. Or perhaps you decide that you’d like to cancel that redirect after some time. Reasons for this could be that redirecting that post or page was a mistake, or the post or page contains valuable content again. In »

Categories: Technical SEO, WordPress
Tags: ,

Playing with the X-Robots-Tag HTTP header

3 January 2017 by Joost de Valk » - 2 Comments

cloak affiliate links

Traditionally, you will use a robots.txt file on your server to manage what pages, folders, subdomains or other content search engines will be allowed to crawl. But did you know that there’s also such a thing as the X-Robots-Tag HTTP header? In this post we’ll discuss what the possibilities are and how this might be »

Category: Technical SEO
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Performance optimization in an HTTP/2 world

22 December 2016 by Joost de Valk » - 28 Comments

HTTP/2

A revolution is currently going on in the underpinnings of the web. HTTP, the protocol your browser uses to connect to your site, has a new version: HTTP/2. This is not something that should concern the average user, but for web developers, it changes how we do performance optimization entirely. In this short article, I want to »

Category: WordPress
Tags: ,