Posts by Edwin Toonen archive - page 4


What does the redirects manager in Yoast SEO do?

30 November 2017 by Edwin Toonen » - 13 Comments

which redirect - delete a page

The redirects manager in Yoast SEO Premium is a real lifesaver. It’s a feature we at Yoast use many times a day. Once you used it for a while, you wonder how you ever lived without it. The redirects manager makes everyday website optimization and maintenance a piece of cake. It takes care of all »

Categories: Technical SEO, WordPress
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What is Googlebot?

21 November 2017 by Edwin Toonen » - 14 Comments

googlebot prevents your site being indexed

Whenever I think of Googlebot, I see a cute, smart Wall-E like robot speeding off on a quest to find and index knowledge in all corners of yet unknown worlds. It’s always slightly disappointing to be reminded that Googlebot is ‘only’ a computer program written by Google that crawls the web and adds pages to »

Category: SEO basics

Yoast SEO 5.8

15 November 2017 by Edwin Toonen » - 18 Comments

Yoast SEO 5.8

For us, these last few weeks were mostly about our SEO conference YoastCon, but work on Yoast SEO went on as well. Today, we’re proud to present Yoast SEO 5.8. In this release, you’ll find a truckload of fixes and enhancements. I’ll share some of them in this release post and I’ll shine a light »

Category: Announcements
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YoastCon 2017: 10 takeaways to improve your SEO

9 November 2017 by Edwin Toonen » - 10 Comments

YoastCon promo

It’s been a week since the SEO conference YoastCon and we’re still processing all the cool stuff we’ve heard and seen. In a few days, you’ll be able to watch the talks on video and make your own to-do list to make your rankings skyrocket. To give you an idea of the story arc of »

Category: Content SEO
Tags: ,

YoastCon 2017: The day after

3 November 2017 by Edwin Toonen » - 8 Comments

Good day everyone! It’s the day after our SEO conference YoastCon and while we didn’t get much sleep last night, we’re still full of energy from the awesome day we – and hopefully every single visitor and our live stream audience – had. Here, we’re taking a peek at what happened yesterday. Somewhere next week, »

Category: Announcements
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How to get featured snippets

26 October 2017 by Edwin Toonen » - 10 Comments

what is structured data and schema.org

Did you notice Google is offering fewer options for your search results to shine? It seems like Google regularly adds a new box to the search result pages that answers searchers’ questions immediately, without them having to click on anything. For instance, type in [Blade Runner 2049] and you’ll be bombarded by four ads, a »

Category: Content SEO
Tags: ,

Yoast SEO 5.7

24 October 2017 by Edwin Toonen » - 12 Comments

Yoast SEO 5.7

We’ve just hit ‘publish’ on the next release of Yoast SEO. Yoast SEO 5.7 isn’t so much about killer new features, but more about ironing out some kinks to make sure we’re offering you the best possible experience with the plugin. In this release, among other things, we’re adding some new notifications and improvements to »

Category: Announcements
Tag:

What is HTTPS?

17 October 2017 by Edwin Toonen » - 52 Comments

What is HTTPS?

HTTPS secures the connection to the website you are visiting. I’m sure you have seen this in action; look at the address bar in the browser and find the lock icon on the left-hand side. Is the lock closed? Then the connection is secure. Is it open or is there another type of icon or »

Category: SEO basics
Tag:

Laura Crimmons on link building

16 October 2017 by Edwin Toonen » - 6 Comments

yoastcon laura crimmons

With only a few weeks left until YoastCon 2017, it’s time we introduced another of our amazing speakers. Laura Crimmons is Communications Director at Branded3, an award-winning SEO and digital marketing agency in the UK. Laura herself also has an admirable amount of achievements and awards under her belt, for example being named PR Moment’s »

Category: Announcements
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Yoast SEO 5.6: The orphaned content filter

10 October 2017 by Edwin Toonen » - 5 Comments

Yoast SEO 5.6

In these last few releases of Yoast SEO, we’ve been focusing heavily on internal linking. Linking your posts in a sensible manner helps build a solid site structure, which, in turn, makes your site easier to understand for both humans and machines. Yoast SEO 5.6 brings another new tool to help you find content to »

Category: Announcements
Tag: