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Using categories for your site’s SEO

Using categories for your site’s SEO

In our site reviews we often see that a site’s category / tag structure is completely unmanaged. Even large news sites suffer from over-usage of tags and categories. Tags and categories are both examples of a taxonomy system. By default a WordPress site has these two, but you can add more. When used correctly, a…

Throwback Thursday

Throwback Thursday

With YoastCon in a few weeks, we decided to look back to what we posted five years ago and how that might have changed over the course of these five years. Let’s call it our Throwback Thursday post. “When you put a picture from a “while” ago on your social media sites” — Urban Dictionary…

The future of search

The future of search

One of the speakers at our upcoming YoastCon is Marcus Tandler, one of my best friends in the industry. I met Marcus almost at the beginning of my career as an SEO consultant, we’ve since had fun at numerous conferences throughout the world, most notably SEOktoberfest, which Marcus organizes in his hometown Munich. I’m very proud that he’ll…

Google’s “Mobilegeddon” is on its way

Google’s “Mobilegeddon” is on its way

This was the week of the announced Google mobile update. The update has been dubbed “Mobilegeddon” in the SEO industry, but up until today, it wasn’t exactly living up to expectations. The idea though, is very simple: if your website isn’t deemed mobile friendly, it won’t rank as well in mobile search results (which, in itself,…

Everyday Website Optimization for WordPress

Everyday Website Optimization for WordPress

You might be a WordPress developer, WordPress plugin developer or WordPress theme developer. You may have worked with WordPress for over a decade. But have you ever wondered what it’s like to purchase a website without any knowledge of WordPress or whatever other CMS? Still, that’s probably true for the vast majority of all WordPress…

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