I picked the winner for the ShopHTML competition today, a winner who asked for a post I can not possibly do in one single post. So I’ve started an article series on the topic: using WordPress as a CMS, and am ready to release the first article to you already: going from your website’s goal [...]

I was reading my backlog of feeds just now, and came across a couple of updated WordPress SEO plugins aimed at improving your site’s SEO. Some people are just plain ^%$#*& stupid, I’m sorry to say. Let me show you what got me so wound up: #1 Canonical Link Plugin This Canonical Link plugin consists [...]

Today I gave a presentation at Meet Magento in the Netherlands, talking about SEO for Magento. Up until this point, all articles about that subject here on Yoast have been written by my colleague Joachim Houtman. Last week though, I started playing with Magento myself, in preparation for this presentation today, and I’ve added some [...]

Back in September last year Google announced a new form of rich snippets: those with jump to links in them. They themselves used the example for this trans fat search result: Now I hadn’t paid too much attention to this new feature until we started testing a new search traffic monitoring tool we’ve built at [...]

Ok I just had to post this, as it’s too funny. I got a Google Alert this afternoon for this post, which mentioned one of my plugins as being listed by Web Designer Magazine. So, I Googled them, as the post didn’t link to them, and got this result: Notice something? I know I did: [...]

I recently changed the permalink structure of this WordPress blog, going from /%year%/%monthnum%/%day%/%postname%/ (WordPress default i think) to the much more elegant and simple /%postname%/. This is very cool ofcourse, both because it’s simpler and SEO wise, but on an existing blog, this leaves you with lots of links that point to the wrong URL. [...]

The heading structure of your pages is one of the very important aspects of on-page SEO. It defines which parts of your content are important, and how they’re interconnected. Because they have different goals, a single post needs another heading structure than your blog’s homepage or your category archives. This post intends to give you [...]

Let me be honest: I’m asking for your money :) There are ad spots free here on yoast.com, and I’d like to fill them. Due to a strange combination of circumstances, I’ve got a couple of ad spots free here at yoast.com at the moment, something I’m not very used to anymore. Let me first explain [...]

So you’ve switched over to a theme that comes with built-in functionality for titles and meta descriptions. Instead of using HeadSpace2, All in one SEO or another SEO plugin, you’re now using the theme’s built-in SEO functions and input boxes for title’s and meta descriptions. It just seems more logical doesn’t it? Loading one plugin [...]

So last week I’ve started sharing a lot more of what I read on a day to day basis on Twitter, and I decided I had to share these links here on yoast.com as well. Below is a quite extensive list of links that I found interesting, ordered by topic. I’ll try to do these [...]