I wanted to say thanks to Yoast’s sponsors, for enabling me to continue to provide you with WordPress tips and tricks, and to allow me to work on some cool stuff that I’ll be able to announce soon! Advertise on Yoast, and get to that WordPress crowd This blog has a very engaged crowd of [...]
Yoast tweaking websites
Searching Without Result
Justin Cutroni wrote a great post a while back on Tracking Zero Result Searches in Google Analytics. Tracking zero result searches on your website (corporate site, e-commerce website or your blog) is vital to get a glimpse of what your visitors are looking for but can’t find on your website. Beneath you will find more [...]
Categories: Analytics
An interview with Matthew Wood of A4UExpo
Next month Amsterdam will see the first A4UExpo Europe, the European counterpart of the highly succesfull A4UExpo conference series in London. I though it would be interesting for all of you to do an interview with Matthew Wood, the genius behind all of this. Hey Matthew, could you quickly introduce yourself and a4uexpo? Sure, I’ve [...]
Categories: SEO
Interview with Todd Garland of BuySellAds
I’ve recently switched from selling my ads directly to having BuySellAds take care of it, and it’s been an absolutely awesome experience. As a result of that experience, I do not agree with Chris Brogan yet that advertising is completely broken, but it does need a good level of reinvention. So, to introduce you to [...]
Categories: Online Marketing
Advertise on yoast.com
Let me be honest: I’m asking for your money :) There are ad spots free here on yoast.com, and I’d like to fill them. Due to a strange combination of circumstances, I’ve got a couple of ad spots free here at yoast.com at the moment, something I’m not very used to anymore. Let me first explain [...]
Categories: WordPress
Link dump: interesting reads from around the web
So last week I’ve started sharing a lot more of what I read on a day to day basis on Twitter, and I decided I had to share these links here on yoast.com as well. Below is a quite extensive list of links that I found interesting, ordered by topic. I’ll try to do these [...]
From your site’s goal to its structure
This article is the first in a series of articles on using WordPress as a CMS, aimed at helping you develop a good corporate site with WordPress, helping you to go from basically nothing to a fully functional website. While this article itself hardly touches on WordPress, it’s in these first steps that the end [...]
Categories:
10 Checks to the Perfect WordPress theme
I’ve seen it happen so often. People have a great blog, and at some point, they decide they need a new look and feel. They then decide to either buy one or use one of the free themes available at wordpress.org. There’s a couple of things they’ll look at, usually in the order: layout / [...]
Categories: WordPress
B2B Content SEO
Another guest post by my Onetomarket colleague Erik-Jan Bulthuis: In the first part of this series about B2B SEO, we spoke about an online strategy for B2B websites. We named some differences between B2B and B2C websites. We also determined the kind of content a B2B website needs. This article dives deeper into the content [...]
Categories: SEO
