URLs, social media and campaign tracking

Canonicalizing URLs is a very important  aspect of Search Engine Optimization but also of Social Media Marketing. This morning, when checking my feeds, I noticed an example that I thought could help you understand the what and the why of it. What I noticed was this: Smashing Magazine had put out one of their usually…

How to get me to analyze your site

I get about 10 emails a day asking me for help with a website, not a specific plugin error or something like that, but more general requests for help, often relating to my WordPress SEO article. In the past I just used to give this advice sometimes, for free. Recently I’ve begun treating those requests…

Debugging your XML sitemap with an XSL Stylesheet

When you’re developing XML sitemaps, no matter on what platform, it’s pretty hard to debug them sometimes to be proper XML. You have to validate all the time and you can’t do a quick “glance” over to see whether your sitemap has the URL’s you were expecting. As mentioned before I’m working on my WordPress…

BlueGlass: When great minds come together…

I don’t usually post too much on the ins and outs of the SEO industry. I’m in it I guess, but there are other blogs way more geared to report on that. However, for this merger that just happened, I’ll make an exception. I’m talking about a new company called BlueGlass. The reason this interests…

SEOktoberfest 2010: looking forward to it!

Marcus just posted the trailer to SEOktoberfest 2010, and it’s going to be another awesome edition of this epic conference / party / network event. I wasn’t there last year (my daughter was about to be born, seems a valid excuse) but I’ll definitely be there this year! Check out the trailer: [vimeo image="http://cdn.yoast.com/wp-content/uploads/2010/06/SEOktoberfest-20101.png"]http://www.vimeo.com/12478333[/vimeo] You’ve…

Video SEO: A technical guide

Update 19-9-2012: I’ve released my own Video SEO plugin for WordPress. Check it out! As mentioned in a previous post, recently I have started playing with Video SEO, and found it to be a part of SEO I quite like. It’s a very technical trade so far, so apologies for all the code in the…

Video SEO and WordPress

Update: if you’re reading this, chances are you’re interested in our premium Video SEO plugin for WordPress! I’ve been testing a lot with video SEO lately, and I’ll be doing a whole lot more of that testing, as video SEO seems to be a nice area to play in. Now I noticed my buddy Mark…

W3C Validation: why you should care, and why not

Every once in a while I get an email about W3C validation. The people emailing me either point me at the fact that my own site doesn’t validate correctly (thank Facebook for most of that), or they ask me whether I think W3C Validation is important. Most of them ask even more specifically: whether I…

Small updates from me & my friends

I’ve got some small updates, from both myself, WordPress.org and some friends, including some very cool tutorials: The Salesforce plugin we released last week, WordPress to Lead, got so much attention that my head is still buzzing… It got featured on Mashable, TechCrunch and loads and loads more blogs and news sites. Very very cool…

Site Speed is now a Ranking Factor

Just wanted to jot down a quick blog post with my thoughts about two blog posts about speed. Matt Cutts has been writing both on his own blog and on the official Google Webmaster Central Blog to tell everyone what we knew was coming: site speed is now an official ranking factor. Now I want…