Julian Sambles from the Telegraph is up on stage here talking about Newspaper SEO. I’ve had a bit of email conversation with Julian before when he wrote an article in the Telegraph about the Queen’s new website, and I know that he knows his stuff. Hearing him talk about how they’re optimizing the Telegraph, and [...]
Yoast tweaking websites
SEO, the acronym for Search Engine Optimization, is my job and my hobby. I write a LOT about SEO, mainly talking about WordPress SEO, linkbuilding and linkbaiting. SEO is a rapidly growing business on the internet, which shows by the amount of people writing about it. My SEO posts here will mostly be technical in nature, and talk about optimizing specific platforms.
User Contact Fields in WordPress 2.9
I’ve been frustrated for ages with how WordPress deals with user profile fields. There’s a “default” set of contact fields, which has always looked random to me: AIM, Yahoo IM and Jabber / Google Talk. A while back I got frustrated enough to have a look at how this is actually dealt with in the [...]
Categories: SEO
Track SEO rankings and Sitelinks with Google Analytics II
Earlier this year I did a guest post on this site to show you how to track your SEO rankings with Google Analytics. It was quite some news for a lot of people, just take a look at the 300+ comments. And now it’s time for the follow-up. Google’s new technology Since a while Google [...]
ThinkVisibility
In about 2 weeks (on september 12th) I’ll be keynoting the ThinkVisibility conference in Leeds, talking about WordPress, blogging, SEO, online marketing and more. If you’re in the area, or even if you’re not, ThinkVisibility looks like an awesome conference, with speakers and panelists like Judith Lewis, Patrick Altoft, Chris Garrett, to name but a [...]
Categories: SEO
CSS Image Replacement, what’s up Matt?
So I’m a big fan of CSS image replacement, for several reasons, most importantly because it allows for a semantically correct page while having some text replaced with images, but also because I love sprites and I love using them well. I’ve also always been in favor of the use of CSS Image Replacement for [...]
Categories: SEO
What are “custom taxonomies”?
WordPress, with version 2.3, introduced the concept of Tags. As described by Wikipedia, a tag is “a non-hierarchical keyword or term assigned to a piece of information”. This meant WordPress had a hierarchical way of classifying information (categories), and a non hierarchical way of classifying information. As far back as in 2006, people were discussing [...]
Categories: SEO
SEOBook SEO Toolbar
A while ago Aaron released his SEO Toolbar for Firefox, and while I’ve been using it I’ve never actually shown it here on my blog, even though it’s become one of my default SEO tools. As this toolbar comes with a slew of features that are probably best described by just showing them, I’ve made [...]
Categories: SEO
Postbox, an interview with Sherman Dickman
A short while ago I moved over to a new email program called Postbox, and I’ve been absolutely loving it for it’s labelling, archive and search functions. One of the people involved with Postbox is Sherman Dickman, whom I knew from when he was still the Product Manager at Mozilla, so I decided to interview [...]
Categories: SEO
An interview with Matthew Wood of A4UExpo
Next month Amsterdam will see the first A4UExpo Europe, the European counterpart of the highly succesfull A4UExpo conference series in London. I though it would be interesting for all of you to do an interview with Matthew Wood, the genius behind all of this. Hey Matthew, could you quickly introduce yourself and a4uexpo? Sure, I’ve [...]
Categories: SEO
Magento SEO
I’ve been working with Joachim Houtman on creating a guide to Magento SEO, much like my definitive guide to WordPress SEO. In the process we’ve created two modules for Magento, and an optimized blank theme! Expect more from us on the Magento SEO front, as we develop more experience in the area together! For now: [...]
Categories: SEO