Yoast: Been saying this for years: The “New” SEO Secret Weapon http://t.co/TkpAVjpj via @copyblogger
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SEO, the acronym for Search Engine Optimization, is my job and my hobby. I write a LOT about SEO, mainly talking about WordPress SEO, link building and on-site SEO. SEO is a rapidly growing business on the internet, which shows by the amount of people writing about it. My SEO posts here will mostly be technical in nature, and talk about optimizing specific platforms like WordPress and Magento.
HTML Sitemap for WordPress
An HTML sitemap (as opposed to an XML sitemap) is often mentioned as being useful for SEO. They certainly are if you use them wisely (and especially Bing seems to like them at times), but I like them even more for the fact that users like them a lot. There’s plenty of plugins out there [...]
Video: Making sure your content is found
So as you might now, I was in Sofia in October 2010 for WordCamp Bulgaria, last week the presentation I gave there was put on WordPress.tv, so now all of you can enjoy it. It covers SEO and how being remarkable is important for proper SEO. The presentation is titled: Making sure your content is [...]
SEO Royale: conference + party in Amsterdam
There’s nothing like a small conference and party with a bunch of SEO rockstars, with so few people around that you’ll get the chance to really go in-depth on your topic. I’ve learned this myself while attending the fabulous SEOktoberfest, by far the most valuable conference I go to each year. It’s small and has [...]
One more time: Selling links? Don’t be Stupid.
I’m going to say this one more time (that’s a lie, considering how stupid people have been at this, I’m probably gonna repeat it over and over again): when you sell links, nofollow them. If you don’t, you run the risk of being banned. If you knowingly run that risk, don’t be stupid and don’t [...]
Dirty little secret of Blog SEO
To optimize your blog, you have to do more than just install a few plugins, proper Blog SEO is about optimizing content after getting a few technicalities right.
The complete guide to duplicate content
In doing my work as an SEO, I constantly encounter people who do not “get” the concept of duplicate content. It’s as old as the search engines themselves, and SEO’s have been fixing it since day one, but we apparently still need to do more about it. That’s why I decided to take some time [...]
BlogPress SEO Plugin: Spam!
Let me tell you why I consider BlogPress SEO to be spam and why I think no one should ever use it. Every other week, I’ll get an email from people asking me to review their plugin. I like doing that, and sometimes I’ll even mention a plugin that gets emailed to me in a [...]
Sponsored review: SEO Rank Analysis with Authority Labs
As you all know, the first link on a Google search page has, on average, a 40% click through rate. Another 50%+ of the clicks go to the subsequent links on the page, with remaining clicks being scattered over subsequent pages. Most people will, in fact, search for another term rather than clicking through to [...]
Affiliate Links and SEO
Google will always say they won’t penalize you for affiliate links per se, but for thin content around it. I can make this into a long story, but let’s make it short: there’s very good reasons for me and several other highly respected SEO’s and affiliates around the world to think otherwise. Let me show [...]
The basis of keyword research
Keyword research is the basis of all search marketing. It is the art of explaining what you do in the language that people use, and thus it should probably be the basis of all your marketing activities, both on and off the web. As an SEO, I use keyword research to determine what we should [...]
